Grand Opening Electronic City (Store No.68 & 69) – Electronic City Ruko Kagum City & Mall Grage City, Cirebon West Java
Jakarta, 11 Februari 2014 – Cirebon is not merely just a transit town, but now has developed into a city with a rapid economy in various kinds of sectors. This can be seen by the increasing number of investors who come and develop their business in Cirebon.
As an expansion step in the early 2015 to enter the market in Cirebon and implement the company’s business strategy, PT Electronic City Indonesia Tbk. (stock code: ECII) opened 2 (two) stores with two different store formats, one in the shophouse which is located in the commercial area Kagum City and the other in the Grage City Shopping Mall, Cirebon – West Java.
Correlating with the implementation of SAP, which was launched in November 2014, the two new Electronic City stores in Cirebon are already integrated using its system. By using the SAP technology, the two Electronic City stores can grab costumer from various groups and provide quick and real-time services and increase customer loyalty and satisfaction so it could penetrate broader market opportunities particularly electronics retailer in the Indonesia.
As the market leader of modern electronic retail who operates 69 stores in 23 cities and 15 provinces in Indonesia, Electronic City continuously continue to broader its business as well as trying to increase public awareness of modern electronics shopping. Complementing the the festive of opening the two new stores, Electronic City offers promos save up to 20% for certain bank credit card users as well as various promotional products with special pricing.
By carrying the Smart Way of Modern Shopping, Electronic City strives to provide electronic products that have a ‘value for money’; high quality services and continuingly promote the value added services for customers. With these elements, Electronic City is optimistic to be able to compete with other electronic players in Cirebon.