Electronic City Launches Brand Ambassador and Deploying Electronic City Awards 2013


Jakarta , May 20, 2014 – As the pioneer of modern electronics retailer in Indonesia, established since 2001 , PT Electronic City Indonesia Tbk. (stock code : ECII), today held a ceremony at Electronic City Awards 2013, a bestowal to the principals that have synergy with Electronic City during 2013. With Another theme of Quantum Leap, Electronic City Award this year has 29 categories consisting of 10 White Goods category, 8 category  IT & Gadgets, 5 Brown Goods category and 6 major categories that comprise the award of Best Brand, Best Sales, Best Display, Best Growth, Best Local Brand and Best Sales Promoter. On this occasion also, Electronic City introduces an Oscar – Winning Actress who became the Brand Ambassador is Charlize Theron.

“As of today, Electronic City give appreciation to our principals for the year 2013 showed the best performance, the combination of the growth and sales. This assessment we are doing internally for a year. The strength of each brand creates a pretty tight competition among principals, it is a little difficult for us to determine the ultimate winner, this year we give extra appreciation for the new category of Best Sales Promoter. We hope, an annual event Electronic City can provide encouragement for brands to be more motivated to be the best. Similarly, the Electronic City itself, is expected in the future there will be leaps that will bring the company towards better performance, in accordance with the theme this year is Another Quantum Leap which we represent as the transformation of technology, market behavior and activities of the company that makes the entire Electronic City as the only modern electronics retail company that is registered in the Indonesian market,” said Fery Wiraatmadja, Commercial and Investor Relations Director of Electronic City.

For 13 years running, Electronic City increasingly established itself as a pioneer of electronic retail. It is seen from the vigorous Electronic City to expand store network to 61 stores to date. Electronic City commitment to the implementation of the company’s current strategy again shown by the Brand Ambassador, Charlize Theron.

“Electronic City introduced the Brand Ambassador is an Oscar-winning Hollywood actress, Charlize Theron. Artist who won numerous awards and activists who support the eradication of HIV / AIDS among African youth become our inspiration to continue to excel and provide the best for customers and others. Women born in South Africa this often looks stylish and modern, we feel the value and achievements Charlize Theron is very appropriate to represent the image of Electronic City. Like what the Oscar-winning acting, can then be found in www.electronic-city.com”, said Fery.
About Electronic City

PT Electronic City Indonesia, Tbk. (stock code : ECII), is a pioneer of modern electronic retail in Indonesia that was founded in 2001. Currently ECII already operates 61 stores spread across various regions in Indonesia such as Jabodetabek, Bali, Medan, Lampung, Serang, Cilegon, Solo, Purwakarta, Jatinangor, Cimahi, Cianjur, Balikpapan, Pontianak, Pekalongan, Batam, Kendari and Ponorogo. Electronic City provides a variety of products are available in four main categories include Audio – Video, Home appliance, Mobile devices & gadgets, as well as IT and office equipment.

Value-added services for consumers loyal Electronic City is an interest-free mortgage or low interest rate, 14-day replacement warranty damaged goods (except Batam area), free of fire disaster insurance, disaster insurance free storm and lightning, flood free insurance, free delivery, free installation, trade-in service, after-sales service is assured, and a variety of payment options and consumer financing (terms & conditions apply).


Electronic City Awards Winners List 2013:

1 Category Accessories HIPPO
2 Category Notebook SONY
3 Category Tablet SAMSUNG
4 Category Mobile Phone SAMSUNG
5 Category Video Camera SONY
6 Category Compact Camera NIKON
7 Category Mirrorless Camera CANON
8 Category SLR Camera CANON
1 Category Water Dispenser SHARP
2 Category Small Appliances PHILIPS
3 Category Cleaning ELECTROLUX
4 Category Microwave PANASONIC
5 Category Cooking MODENA
6 Category WM Top Load LG
7 Category WM Front Load LG
8 Category Refrigerator SBS LG
9 Category Refrigerator NON SBS LG
10 Category AC LG
1 Category video player SAMSUNG
2 Category home theater PHILIPS
3 Category plasma SAMSUNG
4 Category LED SAMSUNG
5 Category LED big screen LG
1 EC best sales promoter LG
2 EC best local brand POLYTRON
3 EC best growth LG
4 EC best display SAMSUNG
5 EC best sales LG
6 EC best brand LG


Head Office :
PT Electronic City Indonesia Tbk.
Jl. Jend. Sudirman Kav 52-53 Lot 22
Sudirman Central Business District (SCBD)
Jakarta Selatan 12190 - Indonesia
Website: www.electronic-city.com


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