Jakarta, June 4, 2014 – PT Electronic City Indonesia Tbk. as a pioneer of modern electronic retailing in Indonesia bringing back awards in the Corporate Image Award 2014. This time, Electronic City won the award for the category Electronic Supermarket organized by Tempo magazine along with Frontier Consulting Group. Located at Hotel Mulia, Jakarta on June 3, 2014, Electronic City, represented by Ms. Tania Esmeralda Palar Vice President of Human Resources & General Affairs PT Electronic City Indonesia Tbk. receive the award.
“It is an honor for us to achieve the Corporate Image Award Electronic Supermarket category for three consecutive years. This award is a form of consistency in maintaining the corporate identity through several aspects such as the quality and performance that is well managed by the company. It is proved that the Electronic City has a good corporate image in the eyes of stakeholders and customers loyal Electronic City “, says Fery Wiraatmadja as Investor Relations Director of Commercial and Electronic City.
Fery adding that the award is achieved, the greater the challenge for the Electronic City to maintain and enhance the positive image. “In shaping the corporate image, Electronic City doing some strategies such as expansion of the company, the performance of the company’s performance, branding and value added received by customers. Hopefully in the future, Electronic City can consistently maintain the achievements that have been obtained, “said Fery.
Corporate Image Award is an award that is awarded to companies that successfully maintain a consistent corporate image. This award measurements using four dimensions, namely quality, performance, responsibility and attractiveness. The survey was conducted by means of face-to-face interviews and telephone interviews. The sampling method for face to face interview respondent management, stock holders / investors and journalists using purposive sampling and for the public respondents using multistage random sampling area. The timing of the survey in March-April 2014. Total respondents to the survey Corporate Image 2014 is 1.035 for Public panel, 875 Panel Management, 695 Panel Investors and 130 Panel Journalists.
Since becoming a public company in July 2013, Electronic City already operates 61 stores spread across various regions in Indonesia, namely Jabodetabek, Bali, Medan, Lampung, Serang, Cilegon, Solo, Purwakarta, Jatinangor, Cimahi, Cianjur, Balikpapan, Pontianak, Pekalongan, Batam, Kendari and Ponorogo.